You Breast Believe It: Chic BCA Causes

October is Breast Cancer Awareness month-  and boobs are a cause that everyone can get behind.  Luckily, fashion and beauty companies make it easy to donate by creating special pink products and donating the proceeds to various charities that help screen, prevent, and cure breast cancer.  Philanthropy is fall’s hottest fashion statement.

For the entire month of October, aerie will donate 100% of the sales from their Limited Edition Bridget Bra to the Bright Pink organization.  The bra is $29.95 and is available both in stores and online.  The Bridget Bra will give your girls the support you need while supporting women battling the big C.


Some people wear their heart on their sleeve, you can wear yours on your feet.  Tkees (the flip-flop that should be in every gal’s closet) has teamed up with Calypso St. Barth to donate 50% of the sales to The Breast Cancer Research Foundation for the month of October.  The light pink thong shoes and generosity are both in for fall.  They can be purchased at and at Calypso St. Barth stores.


Peugeot is donating 20% from the sale of each of their Pink Leather Boyfriend watches to The National Breast Cancer Foundation. The watch retails for $72 and is available online at  It’s always time to give.


The motto for beauty company LaLicious is “Save a pair.  Save a life.”  They have teamed up with Barbells for Boobs for the second year in a row. For the month of October they will donate 20% from the sales of their Sugar Kiss line, which includes body oil, body butter, and souffle scrub, to the organization.  Barbells for Boobs mission is to get low-income and uninsured men and women mammograms for early detection.  LaLicious makes you feel pretty but helping this cause will bring out your inner beauty.  Products are available for purchase at

LaLicious 450

Style doesn’t have to mean your self-centered or selfish.  Joico has partnered with City of Hope “Style for A Cure” program.  20% of the sales from their Style For A Cure products will be donated to the cause for the month of October and they even have special pink promotion products, 2 for $22.  You can now coif for a cause at


+ Leave a Reply